From the highly revered F series of FinePix digital cameras from Fujifilm, comes this F660EXR Bridge camera. A bridge camera is the type of camera that finds the middle ground between a point-and-shoot and a DSLR, making it an ideal choice for those looking for something more capable than a compact camera while still being considerably cheaper than a standard DSLR. Working through the renowned Fujinon 15x optical zoom lens, this FinePix camera boasts a focal length of 4.4 mm �� 66 mm which is the 35 mm equivalent of 24 mm – 360 mm. This significant optical zoom capability is coupled with a 6.7x digital zoom, giving the FinePix extensive levels of magnification. This superior zooming ability along with the camera’s powerful EXR CMOS with primary colour filter lets you capture images at an amazing 16 megapixel resolution, while also possessing the ability to record full HD 1920 x 1080 resolution videos at 30 fps. As with most of the modern bridge cameras, the most noticeable factors are the long range zoom along with it increased size when compared to a compact camera. Taking this into consideration, the F660EXR manages to weight only 217 g including its battery and memory card which gives it effortless handling and a much increased portability factor. This FinePix’s large 3 inch LCD display makes it easy to compose great photos and view captured images thanks to a bright, high-impact 460,000 dot resolution. This 3 inch LCD also serves as a live viewfinder while in shooting mode which compensates for the absence of an optical viewfinder. Battery and Storage This high performance bridge camera is powered by a high capacity NP-50A rechargeable lithium-ion battery which supplies the camera with power for up to 300 shots. All the captured images are stored in the JPEG (Exif ver 2.3) format while the recorded high definition videos are saved in the H.264 (MOV) file format. These captures images and recorded videos are stored in an SD, SDHC or SDXC (UHS-I) memory card. These saved media files can be very conveniently transferred to a PC or a laptop through the camera’s high-speed USB 2.0 digital interface. The F660EXR also features a composite AV out which supports both NTSC and PAL signals along with an HDMI Mini connector. This gives you the option to enjoy your high quality images and videos on either a standard or a high definition television. Performance The aperture control lets you adjust the amount of light that is allowed to fall on the image sensor, which on this FinePix ranges from f/3.5 – f/5.3. Featuring a TTL contrast detection autofocus function with a range of 45 cm (Wide) and 2.5 m (Tele) to infinity, the F660EXR also has a 5 cm macro focus capability. With an ISO speed that ranges from ISO 100 to a mind-blowing ISO 12800 along with an available shutter speed range from 1/2000 sec to 8 sec, this FinePix camera lets you capture stunning images of anything from fast moving subjects to low light events. To further enhance the low light capability of the F660EXR digital camera is a built-in pop-up flash with an operational range of 15 cm – 3.2 m (Wide) and 90 cm – 1.9 m (Tele). Features The presence of pre-programed white balancing modes along with a number of shooting modes let you capture images in a variety of image temperature and colour tones. The F660EXR’s CMOS shift Image Stabilizer makes sure that all your recorded images and videos appear sharp and blur-free. The presence of Face Detection along with Red Eye Reduction technology lets you shoot portraits and group shots with perfect clarity and maximize visibility. The self-timer function on the FinePix F660EXR lets you delay the shutter release by 2 or 10 seconds, while the continuous shooting mode allows you to shoot at a maximum rate of 11 fps. The availability of PictBridge technology allows you to connect the camera directly to a printer without a PC, enabling easy direct photo printing.